Webinars are a great, cost-effective means of marketing your products and services to clients and potential clients. Google has changed the face of webinar services forever with Google+ Hangouts.
What is Hangouts On Air?
Hangouts On Air was launched by Google in 2012 and lets users stream what they are doing on Hangout On Air through their Google+ account and their YouTube account. With the YouTube account, the Google broadcast is recorded automatically. Strictly using Hangouts On Air isn’t going to generate any revenue for you as there is no way to charge your attendees, but there is a low-cost webinar service provider, Webinars OnAir that works off of the Google+ platform.
Challenges to Google Webinar Services
There are some small challenges to Google changing the face of webinar services. To hose a webinar that is used on the Google+ platform, you must have a Google sign on. There also can be a small delay with the buffering of live streaming.
If you are solely using Google+ for your webinar, you won’t be able to charge attendees as there is no registration process. You also won’t have any way to send automatic reminders to your attendees like you would if you used a service that integrated with Google+.